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We're determined to prove that toilet paper is about more than just wiping bums. We make all of our products with environmentally friendly materials, and we donate 50% of our profits to help build toilets for those in need. To date we've donated over $1,250,000 Australian dollars to charity and saved a heck of a lot of trees, water and energy. Not bad for a toilet paper company, eh?

Read our latest impact update

Wait, toilets?

We think toilets are pretty funny, but we started Who Gives A Crap when we learnt that 2.3 billion people (roughly 40% of the world’s population) don’t have access to a toilet. Unfortunately that’s not very funny. Around 289,000 children under five die every year from diarrhoeal diseases caused by poor water and sanitation. That's almost 800 children per day, or one child every two minutes. Luckily, toilets are proven to be a great solution—they provide dignity, health and an improved quality of life. And in case that wasn’t enough, it’s been shown that a dollar invested in sanitation yields $5.50 in increased economic prosperity. Toilets are magical!


Our partners to the rescue

To do our part, we donate half of our profits to non-profit organisations working to improve access to hygiene, water and basic sanitation in developing countries. WaterAid and Sanergy are two of our partners, both have deep experience and skill in implementing high impact sanitation projects throughout the developing world. To date, we’ve donated $1,255,000, which is enough to help tens of thousands of people in need, and we’re just getting started!


Toilet paper mogul-ing 101

Ever wonder what we do with the 50% of our profits we don’t donate? We’re buying an island! Just kidding. The more our business grows, the more we can donate and the more impact we can have. That’s why we invest almost all of the other 50% into growing the company. We plan to open more distribution centres, hire more talented people, develop new products and find more innovative ways to improve our existing ones – all to make sure we’re around to see the day everyone in the world has a toilet. On top of growing our business, it’s incredibly important for us to prove our profit-for-purpose business model can work. The more people see this, the more social enterprises like ours can get off the ground and do great things!


Did you know?

More people in the world have mobile phones than toilets. Think about that next time you’re texting on the loo!


Trees are for hugging

We’re amazed that most toilet paper is still made with virgin trees. Not only are we cutting them down, wiping our bums and flushing them down the toilet, but we’re consuming loads of energy and water along the way. At Who Gives A Crap, all of our products are made without trees, so we’re being kind to mama nature – because she’s amazing! Trees should be for hugging, not wiping!


We know you'll love our products, but if for any reason you don't, send them back for a full refund.